The UK’s leading Lotus dealership today (Thursday 30 April 2015), became the first franchise dealership to offer the latest in high-performance, “quality” paint protection, “that actually makes a difference”.
Lotus Silverstone based at Silverstone circuit, the home of British motor racing, is now a Gtechniq Certified Dealership offering Gtechniq ‘Platinum’ paint protection, to Lotus owners old and new.
Matthew Haskins, Lotus Silverstone brand manager, said: “Gtechniq will enable us to finally offer the option of a quality paint protection that actually makes a difference.”
Gtechniq the creators of nano-based Smart Surface Science for cars, boats and aircraft, unveiled ‘Platinum’, an exclusive surface protection system designed specifically for use in car dealerships, last month.
The Gtechniq Platinum range includes the first ever dealership applied antibacterial interior protection with added Biocote® antimicrobial technology, along with durable protection for paint, glass and wheels. Customers also receive complimentary Gtechniq aftercare kit.
Matthew added: “We’re very pleased to be working in partnership with Gtechniq given their great reputation within the very specialist vehicle detailing communities.”
Rob Earle, managing director of Gtechniq, said: “It is great to have Lotus Silverstone in the passenger seat as our first franchise dealership.
“Unlike existing brands of paint protection, our Platinum Crystal Coat forms a strong chemical bond with a car’s paintwork. This gives a durable, UV and dirt repellent, scratch resistant defence and is guaranteed to protect the suave bodywork of a Lotus, or any car for that matter, for at least five years.”
Gtechniq is offering complimentary certified training to dealerships who wish to offer customers the best finish on their new car. As a ‘Certified’ dealership Lotus are authorised to apply Gtechniq coatings correctly, and prep the car to the high Gtechniq standard.
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Notes to editors:
Lotus Silverstone
Silverstone Circuit, the home of British motor racing, is also home to one of the UK’s most exciting Lotus showrooms.
The Lotus showroom is the venue’s maiden venture into the world of motor retailing as it continues to diversify from its core motor racing business.
Lotus Silverstone occupies a 4,000 sq ft showroom which provides Lotus clients with new and used approved Lotus. The same facility also operates a four bay workshop which means it is a one stop shop for most of our clients. Voted the Lotus dealer of the year in 2014 by the Lotus Forums (www.thelotusforums.com). Lotus Silverstone is also one of the largest Lotus dealers in Europe for new car sales volume. Within the workshop, Lotus Silverstone can carry out fully approved Lotus servicing, warranty work and repairs. Additionally, we can also carry out servicing, full air conditioning servicing and MOT testing for all makes and models. The technicians within the workshop can call upon many years experience of running Lotus models here at Silverstone, they also have experience with many other brands including Ferrari, Aston Martin and Audi through running them in a demanding track environment.
The franchise is exclusively owned and operated by Silverstone Circuits and serves the central zone of the country including counties such as Northamptonshire, Buckinghamshire, Warwickshire and Oxfordshire.
About Gtechniq Platinum
For more information visit www.gtechniq.com/platinum or email platinum@gtechniq.com
About Gtechniq
Gtechniq was born out of pure science, the love of cars and the desire to create the best car care products, with a focus on protective coatings – the cornerstone of our success.
In 2004, scientists at Gtechniq created a superior line of products aimed at perfecting all car surfaces. And over the last 10 years, these products have been continually improved to provide a range that outshines and outlasts the competition.
Our line of surface preparation and finishing products are designed to clean, polish, and protect all automotive exteriors, in a way no traditional wax applications can match.
The Gtechniq range includes composite ceramic coatings, leather protection, fabric protection, wheel and trim protection, shampoos and much more.
Media enquiries
Matthew Haskins, Lotus Silverstone brand manager, e-mail matthew.haskins@lotussilverstone.co.uk or call + 44 (0) 7977 487 654
Amy Chappell, head of sales and marketing Gtechniq, e-mail amychappell@gtechniq.com, or call t: +44 (0) 1327 811 015, m: +44
